5 Ways to Increase Your Social Media Following

1. Post Consistently
2. Make a Strong First Impression
3. Create Instagram Reels
4. Nail Your Caption Strategy
5. Create Targeted Ads

#1 Post Consistently

Not only does audience want to hear from you, but you also set a standard and show your audience that you will show up. So, the more you post, the more engagement and reach you will get. We recommend posting at least 4 times per week with 2 stories per day for the best results.

Tip: Plan and schedule your posts in advance to ensure you get your content out even when you are super busy.

#2 Make a Strong First Impression

There is no denying that first impressions last! That is why you need to capture visitors to your page in the first 7 seconds. You can do this with a branded and clear profile picture, a captivating bio, as well as an interesting and entertaining feed.

#3 Create Instagram Reels

Reels are a fun and creative way to get new followers. Did you know Reels get incredible reach and can be discovered from across the globe?

Some way you can use Instagram Reels for your business:

1. Tips and tricks
2. How-to’s
3. Behind the scenes
4. Bloopers or relatable problems
5. Feature employees
6. Before-and-afters
7. Quick and encouraging messages
8. Useful Checklists

#4 Nail Your Caption Strategy

Do you have strong CTA’s? Instagram only shows the first 1-2 lines of your caption in the feed and it is up to you to be able to capture readers’ attention.

#5 Create Targeted Ads

Utilising Ads can be a great tool to gain more followers. Get 8 Ways to Master Social Media Ads.